. Make your potential customers forget about the competition. Just tell them to forget with a factual and believable reason why they should. . Joint venture with your competition if you can't beat them. You could agree to work together and beat the other competition then share the profits. . Visit chat rooms were your potential customers would gather. You can lurk and do market research or mention your product to people. . Make your web site sticky by building a large directory of web sites your visitors would enjoy. It saves them precious time searching for them. . Start a free-to-join business association from your web site. Just ask all members to place your association logo and link on their web site. . Make extra revenue for your web site by selling advertising space on your web site, in your e-zine, in your free ebooks, on your classified ad site, etc. . Switch your marketing plan when your market dies for your product. Be flexible and redesign your product for a different market. . Make your web site worth revisiting. Give your visitors original content, free ebooks, information web site links, free useful software, etc. . Build your opt-in e-mail list using an FFA (free-for-all links page). People can submit links to your links page and you can send them a thanks e-mail. . Reward your customers for giving you product feedback. It could be discounted products, useful software, information products, etc.
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