. Sell more back end products to your existing customer base. You already created rapport, trust and proved your credibility to them. . Make it a practice to up sell to new and existing customers. After they decide to buy one product, offer them another product. . Cross promote your products and services with other businesses that aren't competition. You will reach a wider audience at less cost. . Create joint venture deals with other businesses. You can expand your product line and target other profitable markets at a lower cost. . Start an affiliate program for your business. You will be able to spend less profits on risk advertising and spend more money on guaranteed sales. . Trade advertising with other businesses to save revenue. You could trade e-zine ads, banners ads, links, print ads, etc. . Out source part of your workload. This can save on employee costs, equipment costs, taxation costs, expansion costs, etc. . Add low cost bonuses to your offer that have a high perceived value. It could be ebooks, members only sites, consulting, e-reports, etc. . Use viral marketing to promote your business on the internet. Give away free stuff with your ad copy include on it so others can give it away. . Follow up with all your prospects. You can use a free e-zine, a follow-up autoresponder, an update or reminder list, etc. ----
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